The search terms report provides insight into the searches that trigger your ads and how those searches are performing. This report also helps you discover new ideas for creative and landing page content to align with what your customers are looking for.
People also ask
How do I download a search query report from Google Ads?

View and download your search terms report

1
Sign in to Google Ads Editor.
2
In the type list, select Keywords or Keywords, Negative.
3
Click the Search terms button in the data view. ...
4
In the window that appears, select the date range for the report.
5
Select the campaigns and ad groups you'd like to see search terms for.
What is a Google Search query?
A search query is a word or phrase that an internet user types into a search engine's search box to answer an inquiry or question. A query consists of a series of words, a phrase, or full sentence — a “long-tail query.” Queries are often viewed in terms of keywords.
What is the difference between search queries and keywords in Google Ads?
A search term is a word or set of words that a person enters when searching on Google or on one of our search network sites. A keyword is a word or set of words that Google Ads advertisers can add to a given ad group so your ads are targeting the right audience.
How do you tell if a Google Search result is an ad?
When people search on Google for something they want, they find two types of results: search results and ads. Search results appear as links on search results pages and aren't part of Google's advertising programs. Ads appear under an "Ads" label and may be placed in several locations around the free search results.
See which search queries triggered your Google Ads ads. Use the Search Queries report to see the actual search queries that resulted in a display of your Google ...
Mar 22, 2023 · The Search Terms option can be viewed under the Insights & reports tab. Go to Insights & reports > Search terms. There ...
Missing: query | Show results with:query
Apr 20, 2023 · Can't find the Search Term report in Google Ads. Hi all I'm clicking on a search campaign, then I click on the Keywords tab on the left panel, ...
Search Query Report : A How To Guide For Success · Log into your Google Ads account dashboard and select the last 7 days date range. · Click on “Keywords” from ...
Oct 21, 2021 · Let's go over the basics first. A search query report isn't a simple keyword list. It's a list of search terms used by a significant number of ...
How to use the Search Terms Report · 1. Access the Report: Log into your Google Ads account. · 2. Analyse Search Terms: Look at the search terms that triggered ...
I am interested in getting Search Term data for Performance Max campaigns. Is there a report in the Google Ads API that allows for that?
Oct 25, 2023 · The Google Ads Search Terms Report, also known as the Search Query Report, is a feature within Google Ads that can give you valuable insights ...